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In less than three years, KRE Group has invested $350 million and acquired more than 1,800 rental units throughout New Jersey under this strategy. The other four properties are in Piscataway, Springfield and Plainsboro, where they own two properties. Jonathan Kushner, president of KRE Group, previously told NJ Advance Media they are primarily "feeding off the workforce in New York City." "Whether it is suburbs or urban, we like the business of owning apartments in New Jersey," he said. In the communities where they have acquired the properties, there are often strict zoning and building ordinances that prevent new multifamily housing from coming to the market. "The constraints on building a new apartment supply create a situation where the best way to create 'new' apartments is to transform old product, even from the 1960s or 1970s, into apartments with the new finishes, layouts and amenities that today's renters want," Darin Raiken, KRE Group's director of acquisitions, said last summer. Inside the a garden-style apartment in Plainsboro where KRE Group renovated the units after purchasing the property. Pictured is the original kitchen, left, and the renovated one. (Courtesy KRE Group) Raiken said the turnover in these apartments is very high throughout the state, so when a tenant leaves, KRE will renovate each unit on a one-by-one basis, as well as upgrading and adding amenities to the property. "No tenants have said, 'Please stop making our community better,'" Kushner said recently. While the two sides of the Kushner family are, as Jon said, "fractured," they have had similar strategies in their approach to the New Jersey real estate market in recent years. Since 2012, Kushner Companies, whose former chief executive officer Jared Kushner stepped aside to serve in his father-in-law's White House administration, has purchased four apartment complexes .
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